In Brief: MTV; KPMG move update; Burson-Marsteller award; TV revenue
The around-the-clock music channel MTV is to launch MTV Polska on July 8 and
is expected to be received by around 1.4 million households. Conversely,
Atomic TV is to stop broadcasting on July 7 (Puls Biznesu, page 9) ... In
September, consulting company KPMG will finally move into a
6,000-square-meter office in the Daewoo-owned, newly-built Warsaw Trade
Tower. (Puls Biznesu, page 10) ... Public relations company
Burson-Marsteller Poland has received the prestigious International Public
Relations Association (IPRA) award for best PR campaign of the year. It is
the third such award the company has received in its ten years in Poland
(Prawo i Gospodarka, page 5) ...In the first five months of this year, TV
stations earned zl. 1.5 billion from commercials (Prawo i Gospodarka, page
3) P.S.