In times of uncertainty, marketing to focus on innovation and data: study

According to the leaders of marketing departments in Poland, the increase in the number of Internet users will have the greatest impact on their work in the next ten years

Salesforce, a global leader in the field of CRM systems, has published the sixth edition of its report "State of Marketing", which showed that as technology increases customer expectations, Polish marketing specialists not only provide messages, but they also engage in interaction with customers and establish valuable…