Negative market halts Bauer's new business weekly

Bauer press publisher yesterday announced that it has resigned from launching a new economic title, Tygodnik Ekonomiczny (TE), due to unfavorable state of the advertising market and projections show they are unlikely to reach necessary sales figures. The company had planned to have a print run of 50,000 to 60,000 copies of the weekly. The editor had been preparing to introduce the new title for over a year and has several times postponed the launch date. "I will not comment on the decision of the publisher, as he is bearing all costs and evaluates the market. The project is ready content wise," said chief editor Jan Bazyl Lipszyc. Unofficial sources claim that Bauer had a different opinion, but whatever the truth is, the 52 strong team at TE yesterday received their dismissal notices, indicating that the decision is final. (Rzeczpospolita, p. B3) M.M.