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NENT Group and Play sign Polish Viaplay distribution partnership

22:15

NENT Group and Play sign Polish Viaplay distribution partnership
Kim Poder, source: NENT Group

Nordic Entertainment Group (NENT Group) and Poland’s leading mobile operator Play have agreed on a multi-year distribution deal that makes NENT Group’s Viaplay streaming service broadly available to Play’s millions of postpaid subscribers. Viaplay offers viewers in Poland a unique combination of Viaplay Originals, international films, and series, kids content, and premium live sports such as Bundesliga football, with Premier League and Formula 1 to be added in the coming years.

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