Pekao to complete rebranding this year

WSE-listed, state-controlled lender Pekao should finish its rebranding by the end of the year. “The rebranding of the bank should be completed within the next six months,” Polish Development Fund (PFR) CEO Paweł Borys said. After the ownership change was finalized, the bank announced that it will revert to its old identification with a bison as the bank's logo. Back in 2016, Polish state-owned insurer PZU and PFR agreed to buy 32.8 percent of Bank Pekao shares from its owner, Italian UniCredit for PLN 10.6 billion with PZU holding 20 percent stake, and PFR the remaining 12.8 percent.