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Playboy Polska has a new owner and is ready to grow

Swiss publishing group Marquard Media has purchased a 100% stake in VIPress, publisher of Playboy and Voyage magazines. The price paid for the stake was not revealed. "In this way we are achieving our target to be a leading player on the luxury magazines market," said Joerg Marquard, president and owner of Marquard Media. He told journalists that the price of the stake was in line with market rates. Managing director and co-owner of VIPress, Tomasz Zieba said, "The company has been seeking an investor to finance our d evelopment plans." Zieba and VIPress's president Beata Milewska, each hold a 10% stake in the company. The last financial year saw estimated revenues of zl. 28 million. The Swiss group owns three firms in Poland: Hearst-Marquard Publishing, JMG Magazine Publishing and Marquard Sport Media. Their total revenues this year will probably amount to zl. 90 million. (Rzeczpospolita, p. B3) A.Z.

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