Poles are increasingly buying high-end fashion

According to Krzysztof Bajołek, president of Answear.com, which sells clothing and footwear via the Internet in many European countries, one should take into account an increase in prices resulting from rising transport costs, production costs, and downtime. Energy and raw materials are becoming more expensive all over the world.

"The wealth of the society is growing, the shopping portfolio is increasing and the share of premium clothing in Poles' purchases is naturally increasing. The pandemic has further accelerated this phenomenon," Krzysztof Bajołek said.

Answear.com has recently started delivering orders to other countries: Croatia and Greece.

"We still have the Baltic states to develop from the closer markets. These are our development plans for the coming years," Bajołek added.

In his opinion, Answear.com should not be afraid of competition from Amazon and Allegro, because they are not industry specialists. They are only catalogs with products, without a fashion and lifestyle element.

(Business Insider)