Poles to start chasing promotions before Easter

According to the latest public opinion poll, almost every third Pole intends to do pre-Easter grocery shopping only a week before Easter. It is also known that over 9 out of 10 compatriots plan to buy products in stationery stores. Most respondents announce that they will execute transactions at discounters. More than four out of five respondents want to buy goods on sale. And most importantly, when choosing this year, consumers will be guided primarily by price.

A survey conducted by UCE RESEARCH and the BLIX Group among 2,200 adult Poles responsible for shopping in their homes shows that 32 percent of consumers will buy Easter food only a week before Easter. 

"The largest number of customers waiting with their holiday purchases until the last week. They can hope that this is when the stores will put even more emphasis on promotions and discounts. This behavior is not new. Unlike Christmas, these purchases are made less in advance," Marcin Lenkiewicz, co-author of the study from the BLIX Group, commented.

(MondayNews)