Polish food on e-commerce platforms in China
12:27
Two e-commerce platforms providing services to over 300 million customers in China are to sell Polish food, Polish Radio informed. The project aims to promote Poland's brand as a food producer.
Dariusz Ziemski, the CEO of Sonal Consulting is the author of the idea. His company will provide full service for Poland's food producers. "We will help them overcome all barriers regarding language, culture and distance ... It will be a cluster-like project," Ziemski said.
Polish firms can approach Sonal and the company will present its marketing strategy charge-free in order to analyze potential on the Chinese market.
The project is to be launched at the turn of Q3 and Q4 of 2015.