Business Paid
Polish SMEs fight unequally online with global giants
23:47
Gemius data for e-Izba show that online shopping is already made by 73 percent of Polish internet users, which means a record increase by 11 percentage points compared to last year. The Polish e-commerce market was growing dynamically even before the pandemic, which additionally accelerated this growth and the process of migration of customers from offline to online.
“ In recent months, consumer activity online has been enormous – almost 2/3 of Poles buy systematically on the Internet and do…
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