Sales of beer soar in first seven months with Zywiec leading the way

Beer sales in the first seven months of the year rose by 1.5% compared to the same period of last year, to reach 14.2 million hectoliters. With sales totalling 12.2 million hectoliters, the country's four largest breweries, Grupa Zywiec, Kompania Piwowarska, Carlsberg Okocim and Brau Union, controlled 86% of the domestic market. In July, the big four managed to sell 2.25 million hectoliters, compared to 2.3 million hectoliters sold by the whole sector in the same month of last year. Leading the way is Grupa Zywiec, which sold around 850,000 hectoliters of beer in July, an increase of nearly 150,000 hectoliters from the same month of last year. In the first seven months, Zywiec sold 4.6 million hectoliters of beer, 200,000 hectoliters more that the second player on the market, Kompania Piwowarska. (Puls Biznesu, p. 3) A.Z.