Smartphones sales to reach 8.4 million devices this year - IDC
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According IDC analytics, in 2016 nearly 8 million smartphones has been sold in Poland, representing a 5 percent y/y increase. This year, this number should increase to 8.4 million. LTE-capable devices will amount for 90 percent of total smartphones sales.
Most of the devices sold in Poland where Android ones, 87.3 percent, while iOS operated smartphones represented 9.9 percent of total sold devices. The share of Windows phones has been declining over the year, amounting to only 1.2 percent in Q4.
When it comes to brands, Samsung was the overall leader when it comes to volume and value with over 30 percent market share. In volume, Huawei was second, while in value terms, Apple was the vice-leader.