TPSA to introduce call center in bid to retain customers
Prokom, one of Poland's leading system integrators and software developers,
is to sign a cooperation agreement with French-based Sofrecom concerning the
introduction of a Customer Relationship Management (CRM) system in TPSA. The
Gdynia-based company will receive around 25% of total value of the contract
worth zl. 67 million for developing the initial stage of the system in
Poznan. Further contracts are to be negotiated for each stage of the
project. In Poznan the companies will develop a pilot system and a call
center dealing with individual clients and some business customers. "Based
on the pilot system, we will be able to define further guidelines and
correct any mistakes," Puls Biznesu was told by a source close to the
project. Analysts estimated that the total value of the CRM system will
probably be zl. 100 million, however after the bid was closed sums up to zl.
180 million were mentioned. It is hoped that the system will help stop
clients from leaving the operator and also attract new customers. TPSA will
use a system developed by PeopleSoft. (Puls Biznesu, p. 3) A.K.