57% of Poles prefer online to traditional shopping
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The survey “Poles’ worries when shopping online” conducted for PayPal by ARC Rynek i Opinia found that 57% of respondents prefer to shop online. 21 percent of respondents shop online more than once a week. The study also reveals alarming data that as many as 19 percent of respondents have fallen victim to fraud on the Internet. On the other hand, 13 percent of the respondents who prefer shopping in stationary stores have concerns about giving out their data online for security reasons.
57% prefer online shopping over traditional shopping
21% of online shoppers shop more than once a week
29% of those surveyed who had problems with the online payment process indicated that they lacked a trusted payment method when shopping online
The PayPal survey shows that the key factors favoring online shopping over traditional shopping are: convenience (indicated by 51% of respondents shopping online), time savings (46%), the ability to compare offers in different stores (41%), and a wider range of products (39%). Among the most frequently mentioned product categories bought online are: clothing, footwear and accessories (61%), electronics (47%), and books, films, CDs (34%).
