Iga Świątek to play in French Open final
23:47
Polish tennis player Iga Świątek is on the way to winning this year's French Open tennis tournament - she entered the final on Thursday. It is the sixth time she has taken part in the Grand Slam tournament after the end of her junior career. In the past, she has reached the eighth final in the Grand Slam twice, and in total she has received over $750,000 for participating in tournaments of this class so far.
Now, in the event of Iga Świątek's victory in the entire tournament, she will collect €1.6 million.
"Iga Świątek is currently number one among young Polish athletes, without division into disciplines, with the greatest potential for marketing success. Excellent performances at Roland Garros courts will certainly bring her closer to him, but to enter the" image top league ", she must be recognizable only by sports fans, but by almost all Poles. Until this happens, advertisers will think about it primarily in the context of sports-related and related products and services," Mateusz Brzeźniak from Arskom Sport Brokers emphasized.
