Musketeers Group: 30% of Poles reduce frequency of online grocery shopping
22:15
Rising inflation is affecting the frequency of online shopping, according to a study conducted by Musketeers Group, which operates the Intermarché and Bricomarché chains. More than 30% of respondents who shop online said they were less likely to buy groceries in this form. The same goes for shopping for renovation and home improvement items - more than 45% of respondents admit that they are less likely to buy them online due to inflation.
"Respondents state that inflation has affected the frequency of their online purchases. In what way? More than 45% of them indicate that they are less likely to buy renovation and home improvement products online. In contrast, 13% prefer to shop more frequently motivated by potential savings. More than 14% prefer to buy such products online, even without renovation work planned, for fear of significantly higher prices," - the release says.
Source: ISB News