Polish e-shops sell the most in Germany, the Czech Republic, and Romania
20:21
Polish cross-border e-shops most often chose the markets of Germany, the Czech Republic, and Romania, according to a report by Polish e-shops platform IdoSell. According to its data, the foreign-oriented stores noted an increase in GMV (i.e. the value of placed orders) by 73 percent in 2020 and by 53 percent in 2021. At the same time, those from the Polish market grew by 39 percent and 24 percent, respectively.
According to the IdoSell report, in recent years Polish stores have sold the most on the German market. Those merchants who decided to invest in developing their business in this direction gained quite a lot. In 2019 (between January and April), the GMV (Gross Merchandise Value, i.e. the value of orders placed) of stores selling to Germany was over PLN 39 million, and in 2022 – over PLN 128 million. Another market where stores on IdoSell are eager and selling a lot is the Czech Republic (GMV of PLN 18 million PLN in 2019, over PLN 62 million in 2022), it was reported.
"An interesting change took place on the last place on the podium. In 2019 the UK was there (PLN 12 million GMV), meanwhile, in 2021 this place already belonged to Romania (over PLN 28 million GMV, in 2019 it was only PLN 6 million). The UK market with a GMV of PLN 21 million became only the seventh cross-border destination, overtaken by France, Slovakia, and Hungary," the release reads.
