Defeat of Polish footballers not to decrease investments

Poland has dropped out of Euro 2020, but the others are still playing. Beer is also poured, which some people drink for joy, and others to sweeten their defeat. According to Paweł Majtkowski from eToro, investors are just waiting for it because it is a big-time when the shares of breweries and beverage producers are growing more than the entire market.“During the most important football tournaments in the last decade – from Euro 2012 to the 2018 World Cup listed global breweries and beverage producers consistently outperformed global stocks – according to our analysis, an average increase of 2.9 percent compared to global equities which were up 0.9 percent. It's worth noting that our brewing industry is doing much better than our team football. While we are 21st in the FIFA ranking, we are the 10th largest beer producer in the world. And when it comes to per capita consumption, Poles are even in the 5th position,” the expert said.In 2019, i.e. before the pandemic, which had an impact on the increased beer consumption, the average Pole drank 97.9 liters of it annually. The Czechs drink the most per head (188.6 liters), followed by Austrians (107.8), Romanians (100.3), and Germans (99). Except for Romanians who didn't qualify, all these countries are still in the tournament. Same as Spaniards, Croats, English, and Dutch.Although Europeans break records in beer consumption per capita, the largest beer producers in 2020 were China (376.5 million hectoliters), the USA (210.9), and Brazil (144.8). Only in the 5th place is the largest producer in Europe – Germany producing 91.6 million hectoliters."If we want to invest in industries, we can do it by buying shares of companies such as Heineken or AB InBev. However, when diversifying our portfolio, it is worth considering wider exposure not only to the beer market but also other alcoholic beverages, for example by investing in Constellation Brands. Geographical diversification can be provided by companies such as, for example, the Brazilian Ambrew. If we are interested in innovation in the beverage market, we may be interested in Boston Beer stock, a company that develops cannabis-based drinks in Canada,” Pawej Majtkowski added.

(WBJ)