Digital travels to stay with us after pandemic

According to the report ‘Digital Travel Innovation Across the Traveler Journey’ by Euromonitor International, post-pandemic, embracing digital innovation is critical for travel brands to power out of the health and economic crises, and looming climate emergency, adapting to changing consumer behaviors and values.

“With ever more consumers working, shopping, and socializing online, digital tech is omnipresent in consumers’ lives and key for engagement across the traveler journey.