AliExpress, owned by Alibaba Group, has launched a new initiative for Polish companies to sell products on its platform, enhancing their access to a diverse customer base in Poland and globally. Sellers can establish their stores without initial fees or mandatory commitments. The platform has noted strong demand in various categories, including fast-moving consumer goods and electronics.
Following the opening of a Polish warehouse in 2021 and a partnership with InPost, AliExpress aims to expand local operations and offer marketing support, including product optimization and translation into 15 languages. With delivery times of 7-11 days for cross-border orders, AliExpress remains a strategic market for growth.