Retail sales surprising, consumption clearly increased in January

In January 2025, retail sales in Poland increased by 4.8% y/y in constant prices, according to the Central Statistical Office (GUS). Seasonally adjusted data showed a 0.6% rise compared to December 2024. Analysts noted stronger-than-expected growth, possibly driven by consumer concerns over global uncertainties, trade tensions, and inflation, prompting higher early-year purchases during seasonal sales.
The highest sales growth was recorded in the automotive sector (21.9%), followed by furniture, electronics, and household appliances (13.6%), pharmaceuticals and cosmetics (12.8%), and clothing and footwear (8.8%). However, experts caution that car sales are largely driven by businesses, limiting retail optimism. Despite positive wage dynamics, consumer sentiment surveys indicate a continued preference for saving and concerns over job security.