Opinion
10:00 12 May 2020
Post by: WBJ

PUBLISHER'S NOTE Opportunities in difficulties’

PUBLISHER'S NOTE Opportunities in difficulties’

WHEN THE WBJ EDITORIAL TEAM and I planned key themes for 2020 at the beginning of the year, nothing seemed more important to us than the climate issue. However, while writing this note on Earth Day (April 22), slightly over a quarter of a year later since we began planning, it seems like the climate emergency has been forgotten, at least temporarily. And perhaps also temporarily, some of the issues relating to the threat to Mother Earth has also found a cure, sadly only because of the world coming to a standstill. Our editorial team has, however, pushed forward to get insights on the status of climate-connected issues in Poland and perspectives from representatives of other countries present in Poland. In the current magazine, therefore, we look into the influence of and response from businesses and leaders. I am sure that climate will be a recurring issue for years to come. I hope the breakup of business as usual also will have a positive effect on ideas, innovation and solutions to world climate. In this issue, we also bring you the essence of what has happened in Poland and how the pandemic will influence the country. Last but not least, we have created an overview of what Poland has to offer today and what is to come – the ABC’s of Poland’s office market. It is a sector that has experienced incredible success and growth both due to domestic demand but also due to Poland’s successful growth of talent in the office sector.

On a different note, my favorite question these days is: “How do you know?” Seldom have I met and heard so many ‘experts’, opinions and estimations, in times, when, to be honest, “the only thing we know is that we don’t know”, and the possibility to predict the future or even have a correct insight into future events is more than difficult. Let me, therefore, end by quoting Sir Winston Churchill: A pessimist sees the difficulty in every opportunity, an optimist sees the opportunity in every difficulty. So let’s look forward with a desire to influence and make the best out of these unusual times. I wish you all the best, stay safe and healthy, and may the good fortunes be with you and your business.

MORTEN LINDHOLM


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