Miraculum generates PLN 4.5 million in May, an increase of 29% y/y
![Miraculum generates PLN 4.5 million in May, an increase of 29% y/y](/cache/images/resize/920-748/6668354bd880f.jpg)
Miraculum, a cosmetics firm listed on the Warsaw Stock Exchange, reported a 29% increase in May revenue compared to last year, reaching PLN 4.5 million. Their modern distribution channel saw the fastest growth, up by 54% y/y. From January to May, total revenues amounted to PLN 21.1 million, with the modern channel contributing PLN 11.3 million, a 22% increase from 2023. The company attributes this success to expanding product lines and sales channels. Miraculum is also boosting export sales, with May figures up by 16% y/y. They continue to innovate, recently launching new makeup products and planning a new perfume concept.