The uncertainty caused by the pandemic has directed investors’ attention to strategies based on nearshoring. The beneficiary of this trend, just as a decade ago, may be Poland.
The disruption to global supply chains caused by COVID-19 has forced companies to review their outsourcing strategies. Nearshoring is on the rise again, and this is drawing the attention of many Western European investors, and those from other regions to Poland. Major reasons in favor of the domestic market are undoubtedly one of the most attractive investment incentive schemes in Europe as well as the country’s labor market. Another is that Poland, according to the latest report by JLL and HAYS, Onshore, Nearshore, Offshore: Unsure?, has one of the most competitive and diverse office markets in Europe.
According to the Investment climate in Poland report, prepared by Polish Investment and Trade Agency (PAIH), Grant Thornton, and HSBC, as many as 94% of foreign companies in 2019 declared that they would, once again, be willing to invest in Poland. The pandemic has only strengthened this trend.