LPP focuses on more selective expansion
16:47
Polish fashion group LPP is taking a more selective approach to expansion, cutting its 2026 target for new Sinsay stores to around 750 from 950 as it focuses more closely on location profitability. Crucially, the reduction applies to international expansion, not Poland. In Poland, Sinsay’s rollout will continue according to the original plan, with the brand expanding particularly in smaller towns and retail parks. LPP still expects to increase total retail space by around 15% y/y in 2026 and plans capital expenditure of about PLN 2.5 bln.
Alongside new openings, the group is modernizing existing stores, introducing new concepts and self-checkouts, while closing locations that fail to meet efficiency targets. Poland remains LPP’s most important market.
